Sunday, March 17, 2013

Movie Ad of the Week: BIG ENOUGH N' OLD ENOUGH (1968)

World Premiere - Wednesday, April 17, 1968 - Albuquerque, NM

The K. Gordon Murray production BIG ENOUGH N' OLD ENOUGH -- "introducing" Sidney Poitier's older brother, Cyril Poitier, and directed by Joseph G. Prieto -- had its world premiere at the Tesuque Drive-In in Albuquerque, NM on April 17, 1968. A 52 year-old father of 12 at the time of this film's release, Poitier signed a nine-picture deal with Murray but ended up with a supporting role in only one more of the producer's micro-budgeted movies, THE DAREDEVIL (1972).

By June of '68, Murray was advertising BIG ENOUGH N' OLD ENOUGH as a follow-up to his sweaty drive-in hit SHANTY TRAMP (1967), also directed by Prieto. A month later the title was changed to SAVAGES FROM HELL and a new ad campaign pushed it as a biker flick.

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